Diesel’s newest “Fuel For Life” commercial has been making quite a stir, from the campaign’s sexy models showing off Diesel’s newest scent to the classic 70s track, Patrick Hernandez’s Born to Be Alive. The distinct new fragrance features versions for both the male and female Diesel devotees.
The unique packaging for this new scent features some of Diesel’s signature frayed and light washed denim, and feature a gold top and gold zipper on the side. The bottle also has the name of the scent printed on the denim in gold lettering, along with stitching up the side. The men’s bottle features darker stitching, as well as other darker accents. On their website, Diesel writes about the bottle, “Fuel For Life Denim Collection is reinventing the concept of Fuel For Life packaging by giving a new scent with a wardrobe all its own. Time for fragrance to get dressed!” And such unforgettable packaging holds an even more remarkable smell!
According to the brand, both the men’s and women’s scent are the perfect mix of strong and subtle scents. Diesel describes the scent, saying “The base notes recall the unique Fuel for Life signature: woody and floral. A sexy, energetic youth potion, with the freshness of raspberry and jasmine petals, plus the sensual, modern touch of dry wood and ambergris.” Women and Men will love the “Fuel For Life Denim Collection as Renzo Rosso says “Diesel has a strong unique identity” a global fashion brand that hits the mark. The video for Fuel For Life is upbeat, sexy and fun you can watch the Diesel Youtube video clip below exciting and fun.
By: Katherine Kehoe