Fashion Forward with Helmut Lang

The Helmut Lang label was set up by Austrian born designer Helmut Lang. Strong, clean silhouettes and the label-favored minimalist tailoring.

This rift jacket in worker light wash by Helmut Lang has asymmetric zip front and is made of soft faded blue denim. It has an optional double zip closure in front, and contour seaming on the body and sleeves. It features black stretch paneling on the inner sleeves and zippers at the cuff vents. There is an angled front bottom hem and cropped and contoured back bottom hem.

Originally defined by the luxe minimalism of the 90s, Helmut Lang was known for its sharply cut suits, trousers and a fabulous denim line. Relaunched in 2007, Helmut Lang brings two new creative directors to the brand: Nicole Colovos and Michael Colovos. With design elements exuding street edge and feminity while honoring the brands modern, minimalist roots, both uptown and downtown girls will slip into these simply elegant pieces with ease and style… for work or play.

Celebrities such as Beyonce Knowles, Blake Lively, and Rihanna have been spotted in Helmut Lang. The collection is strikingly cool and casual, yet also glamorous. Pieces from Helmut Lang’s collection for this season are a must have. With Helmut Lang, it’s the woman who wears the clothes, not the clothes who wear the woman. The beautiful cuts and draping, and soft muted tones and fabrics will forever be classics in your wardrobe.

Written by: Jordana Diamond